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Mtn Launches Insurance Policy Product For Mobile Money Users

By: Prosper Agbenyega/temanewsonline.com

Ghana’s Telecom Leader MTN, has partnered Metropolitan Life Insurance Ghana to launch another innovative insurance product dubbed “aYo Send With Care”. aYo Send with Care is the first of its kind in the country.
The product will offer a peace of mind to its customers by providing an insurance policy running on MTN Mobile Money.
It allows MTN Mobile Money subscribers to add insurance cover to the money they send home via MTN Mobile Money through sending with care.
Addressing the launching ceremony in Accra, the Country Head of aYo Ghana Intermediaries Limited Mr. Francis Gota, said, the company is privileged to partner with MTN – the most widely used network and also the leading mobile money operator in the country.
According to him, in Ghana insurance is still under-penetration hence, the ground –breaking product “aYo Send With Care” will ensure that the good people of Ghana have access to quality insurance policies.
He noted that, aYo has been designed to demystify insurance, make it affordable and flexible.
“the product also provides instant cover and rapid pay-outs on digital platform. “aYo Send With Care will provide your loved ones back home with money for a full year . If you currently send money to your family through your MTN Mobile Money account for their upkeep, aYo will triple the amounts that you have sent over the last 4 months, and use that as cover to pay out to those you signed on to Send With Care, should anything happen to them.”
Mr. Gota mentioned that, the life cover will be paid out in the unfortunate events like accidents and deaths.
He also explained that in terms of hospitalization where a subscriber spent at least one night at the hospital, the cover will be paid.
He also indicated that, “Anyone with an MTN Mobile Money account can Send With Care. All you have to do is to Dial *170#, select ‘Transfer Money’ and choose Send With care. The account does all the work for you by deducting a small portion from your MTN Mobile Money Balance automatically once you have decided to add Send With Care to the money you are sending home. This cost is based on a fixed 5% of the amount you send to your beneficiary.”
On his part, the General Manager for MTN Mobile Financial Services Mr. Eli Hini , also said, MTN is taking mobile insurance to another level with the launch of “ Send With Care in partnership with aYo and Metropolitan Life Insurance.
He said, their partnership confirms MTN’s commitment of rolling out innovative products and services that falls in line with their vision statement; leading the delivery of a bold digital world to their customers.

He also averred that the c MTN Mobile Money has played a pivotal role in increasing access to financial services. The MoMo has evolved into an accepted mainstream method for transactions including payment for goods, services and utilities.
This he said, MTN has undertaken on its Mobile Money platform, in the first quarter of 2017, to introduced “Y’ello Save”, a Mobile Money wallet based savings product targeted at both the banked and the unbanked populations who do not have a savings culture and access to traditional account.
Mr. Hini, noted that another service called “Tap2Pay “ was introduced to expand their payment points.
“Insurance provides help, security, safety and protection in times of need. Send With Care will provide the needed comfort you need in times of distress”, he emphasized.

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